As a service business owner, you may find it easy to reach a profit ceiling. You have just so many hours in a day. Even if you see clients from morning to night, you reach a limit…and you get very, very tired.
At this point, many service professionals ask, “But how can I generate residual income? I’m too busy seeing clients to create a product.”
No worries.
If you have a website you can begin to enjoy earnings the easy way. You can sell other people’s products and services. That way you enjoy revenue while they do a lot of the work.
Becoming an affiliate is easy. Just sign up. You get a snippet of HTML code to put on your website, blog or ezine. As your visitors and readers click on the code, they get directed to a sales page prepared by the marketer. You get paid when your readers make a purchase after they click through your link.
What could be easier?
Getting a link is just your first step to earn revenue from affiliate programs. You now have to market to your opt-in list to motivate them to visit the link and buy the product or service. These 3 online marketing strategies will help you generate more revenue at a faster pace.
(1) Create a solo-email, website page and/or blog post with your own personal endorsement of the product or service. This is the single most effective way to get more affiliate income. Discuss your own before-and-after story, with case studies and photos if applicable.
You can add even more credibility to the offer by sharing your own experience with customer service. For example, you can promote a product by assuring readers, “The creator of this product is ethical and responsible. Having dealt with this company myself, I know you will get a refund immediately if the product does not meet your expectations completely.”
(2) Share stories of satisfied buyers who followed your recommendation to make a purchase. You can use their testimonials when you promote the product. Ideally, your buyers will be willing to say things like, “Thank you for referring me to Susie’s coaching program. I was able to turn my business around in three months. I hope you keep telling people about Susie. She’s the real deal.”
(3) Anticipate and answer objections. For example, you might say:
“There’s just one problem with Product X. The sales page is a little…well, sales-y. The author has revised the content of the Report keeps the same old sales letter. It works, so she figures, why not?”
Soon you’re getting more than affiliate commission. Readers who buy the products you recommend will often be so pleased they will actually send you messages to say, “Thanks for telling me about that product!”.
Online marketing pro Cathy Goodwin has the laser vision for recognizing the unique strengths that every service professional brings to the marketplace, and the skills to leverage them to attract more clients online. If you’re seeking creative ways to create a profitable online presence (without sounding sales-y), get your FREE tips now at Web Copywriting and Online Marketing Services
December 22, 2010
Web Development